Originally Posted by viperxiv
Yes. Alienware markets to people who want raw performance. They've used their marketing savvy give the impression that they care so much about performance and passion for gaming or WHATEVER. They then use this image to get their to customers feel like they're part of some special group who sit better than the "Evil Dell."
Dell markets to ppl who do not want to spend a lot on computers but still want decent performance and reliablility. If Dell wanted to market to you guys (AW customers), then we would see Dell systems that compete with AW specs. But we don't. So it's a moot point.
I think you're confused. Alienware is pretty straight forward with what they do. They are system integrators. They don't build hardware themselves, they choose the best as per their certification process, and put together computers with the best available hardware they can find in the quantities they require.
You're right about Dell though. They design computers to reach certain goals, then build as inexpensive a rig as possible to meet those requirements. You get a decent processor and GPU in the XPS line, but the rest of the hardware isn't necessarily top line. It's the least expensive solution to meet the requirements. That's why just about every review of Dell's XPS line bemoans the motherboards, screens and some other peripherals like memory.
I myself want the best hardware I can get at the best price from a reliable company. I've only bought one Alienware with top of the line configuration, the rest I've purchased have been configured for cost.
And I think you might be surprised if you seriously compare pricing between the two companies. When the XPS line was introduced, Alienware consistently beat Dell on price for similar configurations, and you ended up with superior hardware and an Alienware.
Three of my five Alienware systems were under $2100.