Barnes & Noble on Tuesday announced a new Nook eReader, with a 6-inch touchscreen and a two-month long battery life.
Calling it the "simple touch reader," users control the device, open books, turn pages, search for authors and, yes, buy e-books, all by tapping and swiping on the device's E Ink Pearl display.
The new Nook is selling for $139, the same price as the older Wi-Fi Nook model it replaces, and is available for pre-order at nook.com and in Barnes & Noble bookstores.
The touchscreen Nook will hit Barnes & Noble shelves by about June 10, the company said in a statement.
The company said the new gadget will feature 50% better contrast with its updated screen, weigh in at 7.48 ounces and be about as thick as a No. 2 pencil. It's also 6.5 inches tall and 5 inches wide, allowing it to fit into many pants or jacket pockets.
The new Nook can store about 1,000 books and has an SD card slot for expanded memory. A concave back makes the device easy to hold "even with just one hand, and for extended periods of time," Barnes & Noble said.
The device only connects to the Internet via Wi-Fi -- no 3G option as of yet -- and, if the Wi-Fi is left off, the new Nook can operate for two months before needing to be charged again, which Barnes & Noble says is the best battery life of any eReader on the market.
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Calling it the "simple touch reader," users control the device, open books, turn pages, search for authors and, yes, buy e-books, all by tapping and swiping on the device's E Ink Pearl display.
The new Nook is selling for $139, the same price as the older Wi-Fi Nook model it replaces, and is available for pre-order at nook.com and in Barnes & Noble bookstores.
The touchscreen Nook will hit Barnes & Noble shelves by about June 10, the company said in a statement.
The company said the new gadget will feature 50% better contrast with its updated screen, weigh in at 7.48 ounces and be about as thick as a No. 2 pencil. It's also 6.5 inches tall and 5 inches wide, allowing it to fit into many pants or jacket pockets.
The new Nook can store about 1,000 books and has an SD card slot for expanded memory. A concave back makes the device easy to hold "even with just one hand, and for extended periods of time," Barnes & Noble said.
The device only connects to the Internet via Wi-Fi -- no 3G option as of yet -- and, if the Wi-Fi is left off, the new Nook can operate for two months before needing to be charged again, which Barnes & Noble says is the best battery life of any eReader on the market.
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that is what I call clever pricing strategy ... and not bad of a product either, as we have seen from 
