The Pentium-M and some other mobile chips are MEANT to run hot.
Not that they would generate a lot of heat.
aDothan chip will even at full speed generate 3x less heat than an A64M and 5x less heat than a real Pentium 4. (Power consumption being 20W vs 60W vs 100W, respectibly). Using speedstep and other on-chip power saving options, the Pentium-M's the power usage (and the heat generation that results from it) will drop to single digits.
But not only that -- the Pentium-M chips and some other -M chips are also engineered to work at temperatures up to 100 degrees Celsius (212 F), so even less cooling would be needed to keep them at tolerable heat levels. Desktop chips are rated only up to 65 to 70 degrees C (150-160 degrees F) so they need a lot more heavy, noisy cooling.