This was taken from "kchakkar" on the dell boards:
Here's a list of interesting facts taken down by Joe DeFuria at B3D
DX9 notebook part in Spring. (M10)
Attitude is "Capture the Flag" (technology leadership) and hold on to it. No "one shot wonders." Continue to drive that technology into lower cost segments.
Based on what they saw at Comdex (NV30). ATI feels very good about their lineup through the spring when they'll introduce some new products, up to the R400 in the Summer (post July).
ATI is trying to continue its "revolutionary" tech / product introduction on a 12 month cycle, with a "kicker" in between (at about the 6 month point.)
When asked if ATI might unleash the R350 to pre-empt the NV30 given NV30 expected availability in Feb, Orton said something like R350 will be ready for "spring"...but said he was keeping "exactly when in spring" close to his vest...and it likely depended somewhat on exactly what the competition produces and when.
Sounds like R400 is expected to be introduced sometime "after July".
Integrated chipset solution strategy: target notebook market first, then migrate to PC market. Claims ATI's integrated solutions captured 18% of notebook market in 8 weeks...about 50/50 AMD/Intel platforms. Expect ATI to start to really push desktop integrated solutions next summer. (Will still concentrate on notebooks for now.)
ATI did not want to be held hostage by memory tech for its bandwidth, and was the reason to go to 256 bit bus. Feels that they have a lot of overhead against the competition for the "spring performance benchmarks"...given they have both 256 bit bus and DDR-II to draw from.
Here's a list of interesting facts taken down by Joe DeFuria at B3D
DX9 notebook part in Spring. (M10)
Attitude is "Capture the Flag" (technology leadership) and hold on to it. No "one shot wonders." Continue to drive that technology into lower cost segments.
Based on what they saw at Comdex (NV30). ATI feels very good about their lineup through the spring when they'll introduce some new products, up to the R400 in the Summer (post July).
ATI is trying to continue its "revolutionary" tech / product introduction on a 12 month cycle, with a "kicker" in between (at about the 6 month point.)
When asked if ATI might unleash the R350 to pre-empt the NV30 given NV30 expected availability in Feb, Orton said something like R350 will be ready for "spring"...but said he was keeping "exactly when in spring" close to his vest...and it likely depended somewhat on exactly what the competition produces and when.
Sounds like R400 is expected to be introduced sometime "after July".
Integrated chipset solution strategy: target notebook market first, then migrate to PC market. Claims ATI's integrated solutions captured 18% of notebook market in 8 weeks...about 50/50 AMD/Intel platforms. Expect ATI to start to really push desktop integrated solutions next summer. (Will still concentrate on notebooks for now.)
ATI did not want to be held hostage by memory tech for its bandwidth, and was the reason to go to 256 bit bus. Feels that they have a lot of overhead against the competition for the "spring performance benchmarks"...given they have both 256 bit bus and DDR-II to draw from.
