The day the mini came out (and iPod shuffle), I bought 100 shares of Apple (at $66)... A few weeks later, the stock is at about 78.
(and I knew I was buying at very close to the 52 week high... I just had a feeling)
And if you go take a look at the Mac Mini discussions over on the Apple site, they are overrun with "PC switchers"... many of whom are frustrated with XP, spyware, viruses, etc and are taking a $499 crack at Mac. I think OS X will win a huge majority of them over.
I've also noticed Safari popping up a lot more in my website logs.